Kendrick Lamar returns with “I,” the first single from his good kid, M.A.A.d city followup album, due out later this year. The Rahki-produced song borrows a sample from the 1973 Isley Brothers classic “Who’s That Lady.”

Kendrick Lamar season begins…now.

kendrick lamar i promo art

Promo art for Kendrick Lamar’s “I” single (stylized as “i”) shows the Top Dawg Entertainment rapper in Compton. The official “i” single cover artwork shows gang members making hand hearts wearing red and blue bandanas, representing blood and crip affiliations.

Related: Kendrick Lamar Snippets