VICE Films, in partnership with Snoopadelic Films, presents Reincarnated. The documentary follows Snoop Dogg as he journeys to Jamaica to record an album with Diplo. While there, Snoop finds himself embraced by the Jamaican people, is positively impacted by Rastafarian culture, and becomes reincarnated as Snoop Lion.

Reincarnated will be premiering at the Toronto International Film Festival on September 7th. Snoop Lion‘s new single “La La La” is available on iTunes now.

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